ABOUT ME
Hello! I’m Afeef Mohammed, a passionate and dedicated digital marketing expert in Malappuram, with a dynamic journey that has shaped my expertise and enthusiasm for the digital world. I completed a B.com in Finance at the University of Calicut, where I studied the fundamentals of finance and some principles, such as accounting, GST, and taxation. After my graduation, I’m really confused about my future to continue as a finance journey. I got an internship as an accountant for three months at a company. it was a very boring job sitting in front of a computer and doing some accounting work. doing the same work all day there is nothing new in that job. During my job, I was scrolling some reels on Instagram, and I found an ad for CDA Academy about digital marketing and enquired about the course they are providing.
CDA Academy is an initiative of some young marketers with years of experience in digital marketing. they are creating the best marketers for the future of the digital world. CDA Academy is Kerala’s first and largest agency-based digital marketing academy.
ACHIEVEMENTS
MY SERVICES
WEB DEVELOPMENT
SEARCH ENGINE MARKETING
SEARCH ENGINE OPTIMIZATION
SOCIAL MEDIA MARKETING
EMAIL MARKETING
CONTENT MARKETING
Why digital marketing is important
Digital marketing is essential for businesses aiming to thrive in the modern market. It offers numerous benefits, from cost-effectiveness and global reach to enhanced engagement and measurable results. Embracing digital marketing strategies is key to staying competitive and achieving long-term success. Digital marketing is crucial for businesses in the modern era for several compelling reasons. Here’s why digital marketing should be a key component of any business strategy.
Digital marketing facilitates direct interaction with customers through social media, email, and other online platforms. This engagement helps build relationships, fosters brand loyalty, and allows businesses to respond quickly to customer inquiries and feedback.
Digital marketing allows for precise targeting. Businesses can segment their audience based on demographics, interests, and behaviors, ensuring that their message reaches the right people. This increases the efficiency and effectiveness of marketing efforts.
Digital marketing refers to the use of online channels, platforms, and tools to promote products or services. This includes strategies like SEO, social media marketing, email marketing, PPC advertising, and content marketing.
Digital marketing is crucial because it allows businesses to reach a broader audience, engage with customers directly, and measure the effectiveness of their campaigns in real-time. It is cost-effective and adaptable to changing market trends.
Digital marketing focuses on online channels and digital technologies, whereas traditional marketing involves offline methods like print ads, billboards, and TV commercials. Digital marketing offers better targeting, tracking, and ROI measurement.
Start by defining your goals, understanding your target audience, and choosing the right digital marketing channels. Develop a content strategy, set up social media profiles, optimize your website for search engines, and consider running PPC campaigns.
SEO stands for search engine optimization. It is the process of using different tactics and actions to make a website or webpages appear higher up in search results when people use search engines like Google. SEO uses organic search, and clicks or views aren’t paid for.
SEM stands for search engine marketing. Although it is also designed to help web pages appear when users enter search queries, it focuses mainly on paid results. That is, results appear but are paid for when users interact with these results.
Influencers act as intermediaries, promoting your brand to the targeted audiences. When your audience sees your products being shared by people they know and trust, they’re more likely to buy. Consumers trust influencers, making their recommendations more impactful.
Digital marketing offers diverse career opportunities depending on your skills and interests. Companies in every sector require skilled professionals to increase their online presence and reach a wider audience. Some major roles are content marketing, social media manager, SEO specialist, graphic designer, marketing strategist, copywriter, and E-commerce manager.
Affiliate marketing is when you earn a commission for the online promotion of another company’s product or service. The affiliate marketing sector is a multibillion-dollar industry with exciting opportunities for creators. It’s become a common way for e-commerce brands to promote their products and services. Many entrepreneurs begin affiliate marketing as a side hustle and grow their businesses over time.
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